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lagilmanAn article of interest, from the New York Times...
The Hand That Controls the Sock Puppet Could Get Slapped.
By BRAD STONE and MATT RICHTEL
Published: July 16, 2007
SAN FRANCISCO, July 15 — On the Internet nobody knows you’re a dog — or the chief executive of a Fortune 500 company. Or so thought John Mackey, the chief executive of Whole Foods Market, who used a fictional identity on the Yahoo message boards for nearly eight years to assail competition and promote his supermarket chain’s stock, according to documents released last week by the Federal Trade Commission.
The rest of the very interesting article is here. It focuses on the corporate aspects, but private citizens should take note as well...
The Hand That Controls the Sock Puppet Could Get Slapped.
By BRAD STONE and MATT RICHTEL
Published: July 16, 2007
SAN FRANCISCO, July 15 — On the Internet nobody knows you’re a dog — or the chief executive of a Fortune 500 company. Or so thought John Mackey, the chief executive of Whole Foods Market, who used a fictional identity on the Yahoo message boards for nearly eight years to assail competition and promote his supermarket chain’s stock, according to documents released last week by the Federal Trade Commission.
The rest of the very interesting article is here. It focuses on the corporate aspects, but private citizens should take note as well...
